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How is Amazon Kindle Tablet going to affect sales of Apple iPad and other Tablets?

Since the announcement of Amazon Kindle Fire on September 28, 2011, the Tablet market has changed dramatically. In analyzing Intent to purchase data from the social networks, we see that Amazon Kindle Fire is likely to take away market share from all Tablets while its impact on Android and other non-iPad Tablets will be significant.  Amazon has the potential to make it a two way Tablet race between Kindle Fire and iPad if it delivers on all its promise.

This chart below shows the % intent to purchase both prior to Kindle Fire announcement...
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SocialNuggets Index of Top 10 Tablets for April 2012
Rank Model Change 03/12 12/11
1 Apple The New iPad 2nd NA
2 Asus eee pad transformer 4th 4th
3 Amazon Kindle Fire 1st 1st

Chart: Intent to purchase comparison - before and after amazon kind

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Intent to purchase comparison - before and after amazon kind
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